Ultimate Guide to Creator Marketplaces & Platforms
If you’re a Creator, CEO, or multi-passionate entrepreneur, you already know that having the right marketplaces and platforms can make or break your success. Whether you're selling digital products, courses, templates, memberships, or physical goods, your goal as a creator is to increase income, impact, influence and income.
In 2025, the creator economy is bigger than ever. But with so many options, where should you list, test, and scale your offers? Let's break down the best marketplaces and platforms to help you increase the awareness, availability and audience of yourself and your brand.
🔥 Why Marketplaces & Platforms Matter for Creators
In my transformation from the inside out and ways to create content, I have learned that transformation is required to create a life and business you love. This includes creating and sharing your story and what you offer on social media, platforms, and marketplaces.
The right marketplace or platform allows you to:
✅ Expand Your Reach – Get in front of your ideal audience without starting from scratch
✅ Diversify Income Streams – Sell digital products, services, or memberships across platforms
✅ Test & Scale Offers – See where your audience resonates most and double down
✅ Automate Sales & Marketing – Streamline your business with built-in tools and integrations
But not all platforms are created equal! Some creator platforms focus on courses and memberships, while others specialize in digital downloads or e-commerce.
Your strategy?
Start with 1-2, test, optimize, and scale.
🚀 The Best Creator Marketplaces & Platforms in 2025
Over the past 7+ years, I have tested and tried numerous platforms. I constantly get exposed to tips, tools and tech in the creator space (and I test all the time).
1️⃣ Kajabi – The All-in-One Business Hub
📌 Best For: Online courses, memberships, coaching, funnels
🔗 Why Kajabi? If you want an all-in-one platform for digital products, email marketing, and automation, Kajabi is a top choice. From course hosting to high-converting landing pages, it’s built for a creator business.
2️⃣ Stan Store – Sell Straight from Social Media
📌 Best For: Digital products, coaching, social selling
🔗 Why Stan Store? f you're an influencer or social seller, this is a game-changer. With a one-page storefront that connects to TikTok and Instagram, you can sell e-books, guides, and coaching calls with ease.
3️⃣ Etsy – The OG Digital Product Marketplace
📌 Best For: Templates, planners, printables, handmade goods
🔗 Why Etsy? With millions of buyers, Etsy is a great organic traffic source for selling digital downloads like planners, Notion templates, and social media kits. SEO and branding are key to standing out!
4️⃣ Gumroad – The No-Frills Digital Product Platform
📌 Best For: E-books, courses, digital downloads
🔗 Why Gumroad? Simple, low-cost, and easy to set up, Gumroad is ideal for selling directly to your audience with no monthly fees. Great for beginners!
5️⃣ Creative Market – The Design & Template Goldmine
📌 Best For: Digital templates, design assets, fonts
🔗 Why Creative Market? If you create branding kits, templates, or digital art, this is the go-to marketplace for premium design buyers.
6️⃣ Notion – The Future of Digital Templates
📌 Best For: Productivity templates, planners, business tools
With the rise of Notion creators, selling custom Notion templates is a growing trend. You may sell on your own Gumroad, Etsy, or Stan Store and market them via social media.
🎯 How to Test, Scale & Optimize Your Sales Strategy
Before going all in on one platform, use these steps to test, tweak, and grow:
1️⃣ Start with 1-2 Platforms
Don’t spread yourself too thin! Choose one main sales platform (like Kajabi or Shopify) + one marketplace (like Etsy or Gumroad) to start.
2️⃣ Batch & Upload Offers
Create high-value digital products and batch content for marketing them efficiently.
3️⃣ Track & Optimize Performance
Use analytics & insights to see where sales come from and refine your marketing strategy.
4️⃣ Automate & Delegate
Use tools like ClickUp, ManyChat, and Zapier to streamline workflows.
5️⃣ Double Down on What Works
Once you see where your audience resonates and converts, scale your efforts by expanding paid ads, collaborations, and content marketing.
🔥 Want to Scale Faster?
Get My Creator Templates & Multi-Passionate Bundle!
To help you launch, grow, and monetize your brand, I’ve created a Creator Templates bundle of done-for-you to save you time and maximize profits!
Creator Marketplaces & Platforms in 2025: Create Today
The creator economy is evolving, and 2025 is the year to expand beyond content into community, commerce, and long-term success.
Here’s how you can start leveraging creator marketplaces and platforms today:
✅ Create Revenue Streams: Diversify with digital products, memberships, + B2B2C brand deals.
✅ Optimize Your Platform Strategy: List offers on marketplaces like Kajabi, StanStore, + Gumroad.
✅ Automate for Scale: Use AI + automation tools to streamline marketing, + customer experience.
✅ Maximize Visibility: Leverage SEO, repurposed content, and paid media to drive traffic.
✅ Stay Aligned & Intentional: Build a business that reflects your purpose, passion, and priorities.
2025 is your year to CREATEIT Like a Boss
Share this post, tag me in IG stories, or DM me as you build your creator business via @katrinajuliafit 🚀
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